Our mission is to share stories, thoughts and ideas with other “fabulous women” in their 60s, inviting them to comment, connect, laugh, share and grow through interactions with other smart, strong, sassy, sophisticated women.
- To help “fabulous women“ address both serious and not-so-serious issues by providing content that is relevant, creative, involving and designed specifically for the 60-something woman.
- To build an online community of over-60 women who want to stay relevant, vital, fun and bold in their own unique ways.
- To have fun. We want to laugh and rise above some of the seriousness of life and enjoy being models of successful aging for younger women.
- To build readership by providing the best, most positive and interesting blog posts on the internet for sassy sophisticated women over 60.
- To build interaction and sharing among our readers through Facebook outreach and blog site invitations to comment and share.